The rise of digital die cutting is transforming promotional packaging, allowing brands to create highly customized, visually striking, and functional packaging and displays with speed and efficiency. In February 2025, Highcon customers showcased jobs produced on Highcon systems through various channels, including industry events and social media, demonstrating innovative packaging solutions and production capabilities.
A Standout Display by Durham Box
At Packaging Innovations and Empack 2025, our customer Durham Box impressed with its striking Albert Einstein display. Created using the Highcon Beam 2C digital die cutting system, the structure exemplified precision, creativity, and design impact, which are critical for promotional packaging and displays. Durham Box also presented other Highcon-enabled projects, showing how this technology streamlines production while delivering intricate, high-impact promotional packaging. These visually impressive displays demonstrated Highcon’s innovation and scalability for converters and brands.
Experience the highlights from the Durham booth:
Multi-Purpose Promotional Display by Fantastapack
Another example of digital die cutting’s versatility is Fantastapack’s Sheep Bookshelf. This flat-packable, multi-functional display was designed for a U.S. client and serves as a functional bookshelf and a high-impact promotional tool.
Its customizable structure and easy assembly align with the growing demand for branded displays that are practical and aesthetic—perfect for in-store promotions, trade shows, and experiential marketing. The flexibility of digital die cutting enables converters and brands to test new designs and iterate quickly with production-ready prototypes without traditional tooling costs.
Watch the Fantastapack Pro Sheep video:
Eco-Friendly Valentine’s Day Packaging by Sz. Varians
A standout example of sustainable promotional packaging comes from Sz. Varians created a chocolate Valentine’s box featuring heart-shaped inserts. Instead of traditional plastic vacuum-formed trays, this design used E-Flute board, proving that luxury packaging and sustainability can go hand in hand. This project highlights how digital die cutting enables brands to reduce plastic waste while maintaining premium aesthetics—a crucial advantage in today’s eco-conscious market.
Customization for Different Audiences by NAPCO USA
NAPCO USA’s digital die-cut packaging for Sparta Candle Company serves distinct promotional purposes: the Favorites Box appeals to gift buyers and loyal customers, ideal for retail displays and online sales; the Inspired by Nature Box targets eco-conscious consumers, reinforcing the brand’s sustainability message; and the Winter Collection Box is a seasonal, limited-edition design aimed at boosting holiday sales and festive promotions.
Discover NAPCO USA’s new packaging here.
Take Your Promotional Packaging to the Next Level
Digital die cutting is more than just efficient—it’s a strategic advantage. February’s successes—from Durham Box’s showcase to projects by Fantastapack, NAPCO USA, Sparta Candle Company, and Valentine boxes—demonstrate how this solution is shaping the future of promotional packaging and displays.
Ready to explore digital die cutting for your promotional products?
Contact Highcon today and take your business to the next level! Contact us.